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Tips, advice, guides, opinions and updates from award winning digital agency Impression.

8 min read

Impression’s Impact in 2024

Each year, we publish our Impact Report documenting our efforts over the previous 12 months. This demonstrates our commitment to our “Business for Good” value and to make a difference to our people, our community and our planet. In 2023’s Impact Report, we commented on the various economic factors resulting in challenging market conditions. Despite […]


3 min read

Creative testing and experimentation [Video series]

2 min read

Measurement plans and KPI frameworks [Video series]

5 min read

Measurement in Digital PR and Link Building