Let's chat

+44 1158 242 212

Call us
Get in touch with our team
  1. Home
  2. Blog

Blog

PPC

Keeping up to date with the latest digital trends, strategies, and announcements can be difficult. Our digital experts regularly blog about the PPC news that’s stirring up the industry, so check back regularly or sign up to our newsletter to stay informed!

Find out more about our PPC services, or browse our latest tips, advice and opinions below.

3 min read

Expanded Safeguards For Advertisers – How Can We Use Them Most Effectively?

by Team Impression

4 min read

BrightonSEO: Samantha Noble on How To Use Paid Media To Increase The Lifetime Value Of A Customer

by Team Impression

4 min read

BrightonSEO: Arianne Donoghu – Moving Towards Audiences in a Keyword-Based World

    3 min read

    BrightonSEO: Marco Volpe On How To Create Your Own Dynamic Remarketing

    by Team Impression

    4 min read

    BrightonSEO: Sophie Turton – The Psychology of Language for PPC

      3 min read

      BrightonSEO: Sam Vandermark – Looking Beyond Paid Search For Better Biddable Results

        3 min read

        Google AdWords Announce More ‘Exact Match’ Changes

          16 min read

          How can SMEs compete with ecommerce giants in the SERPs?

          by Ben Garry

          3 min read

          Google Makes YouTube A Better Place For Advertisers

          by Team Impression

          2 min read

          Automatically pause Google’s new ‘Added by AdWords’ ads in your AdWords account

          by Aaron Dicks

          5 min read

          Expanded Text Ads: Does Bigger Really Mean Better?

          by Team Impression

          3 min read

          Google Begins Rollout Of Text Message Extensions For AdWords

          by Team Impression

          4 min read

          Ecommercial Conference: Remarketing Strategies for Search, Social & Display #Ecommercial16

            3 min read

            HeroConf 2016: Humanising Search – Optimising PPC For Voice Search

              4 min read

              HeroConf 2016: The Psychology Of Language For PPC

                5 min read

                HeroConf 2016: The Facebook Conversion Conundrum

                  5 min read

                  Actionable Search Query Report Hacks & Resources

                    3 min read

                    The Impact Of Paid Ads In The Local Pack

                    by Team Impression

                    Drop us an email

                    hello@impressiondigital.com

                    Nottingham

                    Fothergill House, 16 King St, Nottingham, NG1 2AS, UK

                    London

                    Runway East Borough Market, 20 St Thomas Street, London, SE1 9RS, UK

                    Manchester

                    Beehive Mill, Jersey St, Ancoats, Manchester, M4 6JG, UK

                    New York

                    160 Varick Street, New York, New York, 10013, USA
                    Google rating 10 stars out of 5 stars 64 reviews
                    DRUM

                    8.6

                    Drum Rating 8.6

                    Copyright © Impression Digital Limited, 2025. Any illegal reproduction of this content will result in immediate legal action.
                    Impression Digital® and Impression® are registered trademarks.
                    Impression Digital Limited Registered in England and Wales No. 08284662. VAT No. GB186363774.
                    Impression Digital Inc. Registered in Delaware No. 3619616