Meet the Team
Lauren
Digital PR Campaign Consultant. Join Impression in September 2024.
I left school unsure of what career path to take, but my hobby of tinkering with websites soon led me to an apprenticeship in SEO thirteen years ago. Along the way, my passion for pop culture and current affairs opened doors to exciting opportunities in social media and PR which I really enjoyed. Over the years, I’ve worked my way from an apprentice to a senior role at one of the UK’s largest Digital PR agencies, gaining invaluable experience collaborating with brands of all sizes – local, national, and international. In September 2024, I joined Impression as a Digital PR Campaign Consultant, where I get to combine my expertise in SEO with my love for news trends to make the most of digital PR campaigns.
My day to day is usually really varied which I enjoy! From outreaching campaigns for our range of clients or improving processes for the department to going out to speak at industry events no two days are the same!
Something I am proud of:
I’ve worked my way up to a senior marketing position as a single parent who has never been to university. I’m a big advocate of not always doing things the ‘done’ way!
Outside of work:
I’ve lived in the north for ten years and I’m still finding new places I haven’t visited yet so I like to go on adventures with my son. I also seem to enjoy collecting hobbies, sometimes it’s sewing or DIY or cooking – it keeps things interesting!
Lauren has specialist knowledge in Digital PR.